The Food Box Craze

The Food Box Craze

The impact of the coronavirus pandemic has been massive and utterly life-changing. One of the areas that have been radically changed is food shopping and consumption. When the pandemic first broke out, and cities went into lockdown, many succumbed to the stress and worry that they will be forced to stay home longer than anticipated. Food supply became a primary concern of every household, which resulted in mass panic-buying. However, people quickly learned a few important things:

  • It is unwise and wasteful to buy perishables like dairy products, meat, poultry, seafood, and other kinds of food that needs to be refrigerated by bulk. You’ll have to eat them immediately anyway, which means you’re not saving money or food by bulk-buying them.
  • Food must be stored properly to prevent them from spoiling quickly or getting contaminated. 
  • Non-perishable food is ideal for stocking for emergencies.
  • You may have to compromise nutritional value for affordability and satiation.
  • Airtight food containers are crucial for keeping both perishable and non-perishable leftovers fresh and safe to consume for as long as possible.
  • It’s imperative to sanitise packaged food products the moment you arrive home.

With these and the dangers of the pandemic in mind, consumers in the UK began to adopt new practices in ordering food. Many are now ordering food boxes and having them delivered to home instead of visiting the supermarket.

High Demand for Food Delivery Services

BBC News recently reported that the Google search volume for food delivery and local food in the UK increased in April (the peak month when mandatory lockdowns and quarantines were implemented in many towns in the country). Searches for veg boxes (fresh, organically and locally grown fruits and vegetables) also increased six times compared to last year.

It’s easy to understand where the spike in interest for veg boxes and local produce comes from.

  1. People want to lower their risk of contracting COVID-19 - Contactless delivery is one of the services offered by companies selling food boxes. It’s a sound alternative for people who are voluntarily isolating at home because they’re observing themselves and their family members for symptoms of the virus.
  2. Food box delivery services are convenient - This method of food shopping is a timesaver: customers can complete their grocery shopping in just a few minutes if they order online. They don’t need to waste time standing in line, navigate heavy traffic, find parking spots, and carry heavy bags to and from the car. Considering that all of these happen when people visit supermarkets, this chore could easily take one or more hours if done the traditional way.
  3. The food is fresh and of the highest quality - This is the most significant advantage of buying food boxes from local online grocery retailers. The food they deliver to customers is rarely of low quality because they have a reputation to uphold. They also tend to partner with local farmers, which means local food boxes are farm-to-table enterprises that benefit members of the local community. With food passing through fewer hands, there’s a much lower risk of contamination from the COVID-19 virus.
  4. Customers become wiser at consuming and spending - When ordering a food box, buyers can limit selections to the food items they need. They won’t be tempted to include a tub of chocolate-coated walnuts or a gallon of Greek yoghurt just because they passed them down the aisle. Customers can also plan their meals more effectively because they can order all the fresh ingredients they need in one transaction.

Services Worth Supporting During the Pandemic

Online grocery retailers are genuinely a godsend during this challenging period. With safety and health being everyone’s priority, these services have become more valuable and necessary, even to households all over the country.


Mark Ridgeon

Well said and a good read, such a valuable service.

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